Category Archives: Uncategorized

Building a High Performance Team

How many of these strategies is your organisation already deploying to help build a high-performing team? The key takeaway – a mindset of collaboration differentiates. https://www.forbes.com/sites/forbescoachescouncil/2021/05/05/the-difference-between-highand-low-functioning-teams/?sh=5bf49f3535df

Peering Into The Future Of Marketing With R/GA CEO Sean Lyons

“The human future comes to life more from creative behaviour than creative messaging. It’s about doing things in areas where the brand can authentically have a positive impact on their customer and in the world.” Some good insights here from Paul Talbot on the convergence of a human-centricity and the future of marketing. https://www.forbes.com/sites/paultalbot/2021/04/21/peering-into-the-future-of-marketing/?sh=6e06c61351b2

From free beer to celebrity endorsements: the creative approaches to promoting Covid vaccines

An enticing promotional campaign could ease vaccine hesitancy in Australia. Great examples of effective health campaigns from abroad on how to encourage vaccination. https://www.theguardian.com/australia-news/2021/may/09/from-grannies-flipping-the-bird-to-free-beer-the-creative-approaches-to-promoting-covid-vaccines

The Wrong Way to Respond to Employee Activism

What’s your company’s policy on employee activism? Does it have one? Younger generations are increasingly ready to put their loyalty where their values are, and talent retention in the future of work will rely on brands aligning and responding to this. https://hbr.org/2021/02/the-wrong-way-to-respond-to-employee-activism

The Darker Side of Organisational Life

A must read for anyone actually serious about changing their culture for the better. A refreshingly frank perspective on organisational culture, and the deeply entrenched attitudes that keep some in, and others out. Change may be messy and disruptive, but is nonetheless essential. https://knowledge.insead.edu/blog/insead-blog/the-darker-side-of-organisational-life-16306

Business thinking outside the cube to thrive in the time of COVID

Hospitality firm, Spacecube, unexpectedly opened a pop-up COVID hospital barely a month into the pandemic. Interesting story about why businesses must pivot quickly to survive. https://www.theage.com.au/national/victoria/business-thinking-outside-the-cube-to-thrive-in-the-time-of-covid-20210407-p57h2s.html

At Ben & Jerry’s, ice cream innovation persevered through the pandemic

2020 was Ben and Jerrys’ most #innovative year yet, creating 40 new flavours. Here’s how they became a market leader during crisis. https://fortune.com/longform/ben-and-jerrys-ice-cream-new-flavors-research-and-development-topped/

How to coach your leadership team to greatness

To scale a business, leaders need to foster an environment that promotes high performance, not just model expected behaviour. It’s a bold move for managers to set out to make themselves replaceable, but ultimately, this is the legacy of great leadership. https://sifted.eu/articles/founders-coach-leadership-team/

The Wrong Way to Respond to Employee Activism

What’s your company’s policy on employee activism? Does it have one? Younger generations are increasingly ready to put their loyalty where their values are, and talent retention in the future of work will rely on brands aligning and responding to this. https://hbr.org/2021/02/the-wrong-way-to-respond-to-employee-activism

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