Slingshot named as one of the Best Places to Work in Australia.
Author Archives: Simon Rutherford
19
Aug
Aug
A confrontingly frank piece on the absolute need for trust within client-agency relationships in the media industry. A subject I have been talking openly about for 13+ years. Couldn’t agree more.
19
Aug
Aug
A HBR study of 19,000 of its readers has highlighted the fundamental role that a culture of learning plays in elevating diversity, equity and inclusion efforts. Environments that promote innovation, psychological safety and upskilling are also places where inclusion thrives. A good read. https://hbr.org/2021/06/research-what-inclusive-companies-have-in-common?ab=hero-subleft-2
19
Aug
Aug
Expectations for greater accountability and transparency are transforming the affiliate marketing landscape. Here’s how.
08
Jul
Jul
Social media has made user-generated content the most important tool for any marketer. Great read on how to enhance UGC campaigns through co-creating with consumers!
08
Jul
Jul
Different minds think even better. An important reminder on why hiring diverse and even unconventional talent is an asset.
08
Jul
Jul
Perhaps one of the most underrated qualities in leadership, humility has incredible power to bring people together and promote authenticity. It’s also the key to high-trust leadership that inspires productivity while elevating mental wellness.
28
Apr
Apr
What’s your company’s policy on employee activism? Does it have one? Younger generations are increasingly ready to put their loyalty where their values are, and talent retention in the future of work will rely on brands aligning and responding to this. https://hbr.org/2021/02/the-wrong-way-to-respond-to-employee-activism
28
Apr
Apr
A must read for anyone actually serious about changing their culture for the better. A refreshingly frank perspective on organisational culture, and the deeply entrenched attitudes that keep some in, and others out. Change may be messy and disruptive, but is nonetheless essential. https://knowledge.insead.edu/blog/insead-blog/the-darker-side-of-organisational-life-16306
12
Apr
Apr
To scale a business, leaders need to foster an environment that promotes high performance, not just model expected behaviour. It’s a bold move for managers to set out to make themselves replaceable, but ultimately, this is the legacy of great leadership. https://sifted.eu/articles/founders-coach-leadership-team/
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