Whether it’s about content or leadership; simplicity should always be the goal to strive towards. Simplicity creates clarity. When leaders speak with simplicity, their message is easily understood. The same thing happens with content. Creating simple strategies clarifies our mission and, hopefully, reduces mistakes. So the million-dollar question is: How? How do we become more simple and focused as leaders? If I had to answer, my first guess would be: Know your people. Leadership is all about communication and great leadership is about creating simple messaging that resonates.